GreenBay Digest

What are hyperscale data centers?

Hyperscale data centers are vast, specialized facilities designed to support large-scale cloud computing and big data applications. Unlike traditional data centers, hyperscale facilities provide massive scalability in computing, storage, and networking capabilities. These centers are typically operated by tech giants such as Amazon Web Services (AWS), Microsoft Azure, Google Cloud, and Alibaba Cloud, catering to their immense data storage and processing needs.

These facilities can scale from tens to hundreds of thousands of servers and typically range from 100,000 to over a million square feet, significantly larger than standard data centers. With the rapid rise of cloud computing, AI, and e-commerce, hyperscale data centers are crucial to meeting the increasing global demand for data storage, processing, and real-time computing.

Malaysia’s growing role in hyperscale data centers

While Malaysia has already been recognized for its robust digital infrastructure, it’s now positioning itself as a key hub for hyperscale data center development. Regions like Johor and Cyberjaya are attracting global attention as strategic locations for hyperscale projects, thanks to Malaysia’s lower operational costs, favorable energy pricing, and connectivity to regional markets like Singapore.

Several key factors make Malaysia particularly attractive for hyperscale data centers:

• Strategic location – Positioned at the heart of Southeast Asia, Malaysia offers proximity to major regional markets.
• Energy resources – Competitive electricity rates and a stable power grid make Malaysia a cost-effective choice for energy-hungry data centers.
• Connectivity – Submarine cable systems provide high-speed international data transfer, which is crucial for global data center operations.

Why hyperscale data centers matter

The importance of hyperscale data centers extends beyond sheer size. They are designed with:

• Operational efficiency – Hyperscale data centers operate with a focus on optimizing energy usage, often incorporating advanced cooling systems and renewable energy sources.
• Cost-effectiveness – Their ability to scale up and down efficiently reduces operational costs over time, offering significant long-term savings for companies.
• Global reach – These facilities help tech giants serve global customers by reducing latency and improving data accessibility across regions.

Malaysia’s hyperscale surge – Opportunities and challenges
Malaysia’s government, through initiatives like MyDIGITAL, is proactively courting global tech companies to build these hyperscale facilities, promoting a business-friendly regulatory environment. Major tech companies have already announced plans to invest in Malaysia’s digital infrastructure, with hyperscale data centers in the pipeline to cater to Southeast Asia’s growing demand for cloud services and AI applications​.

However, the surge in hyperscale data centers brings with it significant challenges, particularly around sustainability. These centers require vast amounts of energy and water, pushing the Malaysian government to adopt new sustainability standards, such as Power Usage Effectiveness (PUE) and Water Usage Effectiveness (WUE), to mitigate the environmental impact.

GreenBay’s role in supporting hyperscale projects

As Malaysia emerges as a leading hub for hyperscale data centers, GreenBay is at the forefront of providing essential infrastructure to support these projects. Our expertise in energy-efficient cooling, fire suppression systems, and critical infrastructure solutions ensures that hyperscale data centers can operate sustainably and reliably in the region.

GreenBay’s experience in delivering end-to-end solutions positions us as the go-to partner for global companies seeking to establish hyperscale facilities in Malaysia. We work closely with data center operators to ensure the seamless integration of cutting-edge technology, enabling hyperscale data centers to meet the demands of tomorrow’s digital economy.

Sources: Data Center Dynamics, Tech Wire Asia, Arizton Advisory & Intelligence, Edgeconnex

Malaysia is rapidly establishing itself as a key destination for data centers in Southeast Asia. This growth is driven by several factors, including its strategic location, robust infrastructure, government support, and booming demand for cloud and AI services. Global tech giants like Google, Microsoft, AWS, and Nvidia are investing heavily in the country, positioning Malaysia as a major player in the data center industry.

Key factors driving growth

• Strategic location
  Malaysia’s proximity to key Asian markets, including Singapore, has made it an ideal hub for data center operations. Johor Bahru, in particular, has emerged as a significant player, benefiting from Singapore’s moratorium on data center developments and its own competitive advantages such as cheaper land and electricity.
• Infrastructure and connectivity:
  The country boasts an extensive telecommunications infrastructure, including submarine cable networks that provide excellent connectivity to Asia, the Middle East, and Europe. Cyberjaya, often referred to as the “Silicon Valley of Malaysia,” is a prime location for data centers, hosting significant infrastructure and services.
• Government support
  The Malaysian government has played a proactive role in attracting investments through tax incentives and a supportive regulatory framework. The Malaysia Digital Economy Blueprint (MyDIGITAL) outlines ambitious plans for expanding the country’s digital infrastructure and fostering growth in sectors like cloud computing and AI.
• Booming demand for cloud and ai services
  The global surge in demand for cloud computing and AI services has further accelerated the development of data centers. The pandemic expedited digital transformation across industries, increasing the need for data storage and processing. This demand has led to the rise of hyperscale data centers, as global companies expand their operations to meet growing computational needs.

Sustainability: A key priority

As the data center industry grows, sustainability has become a critical focus. Data centers are energy-intensive, prompting the Malaysian government to introduce new guidelines on Power Usage Effectiveness (PUE) and Water Usage Effectiveness (WUE). These guidelines aim to ensure that the country’s data center boom aligns with its net-zero emissions goals by 2050.

Looking ahead: The future of Malaysia’s data centers

Malaysia is on track to become one of the largest data center hubs in Asia, second only to Japan and India by 2029. This growth is supported by continuous investments, particularly in Johor and Cyberjaya, which are leading the country’s data center expansion. Additionally, with Malaysia’s focus on sustainability and AI integration, the country is well-positioned to become a major player in the global digital economy.

GreenBay’s role in Malaysia’s data center boom

As a trusted provider of mission-critical infrastructure solutions, GreenBay is strategically positioned to support hyperscale data center builders looking to expand in Malaysia. Our end-to-end services—from design and construction to maintenance—focus on delivering energy-efficient, scalable, and sustainable infrastructure that meets the rigorous demands of hyperscale operations. With expertise in cooling systems, fire suppression, and other essential components, GreenBay ensures that your data center projects are not only reliable but also aligned with global sustainability standards. Whether you’re building in Johor, Cyberjaya, or other prime locations, GreenBay is your partner for creating future-proof data center facilities in Malaysia’s rapidly growing market.

Sources: GlobeNewswire, OpenGov Asia, Harvard Technology Review, Digital News Asia

In today’s digital age, sustainability in data centers is pivotal not only for minimizing environmental impact but also for enhancing operational efficiency and cost-effectiveness. With energy consumption at the forefront of sustainability challenges, data centers are increasingly adopting greener practices.

Energy efficiency

A critical aspect of sustainable data centers involves optimizing energy usage. Implementing energy-efficient hardware, advanced cooling technologies, and integrating renewable energy sources are foundational strategies. Such measures not only reduce the carbon footprint but also significantly cut down energy costs.

Sustainable building design

The design and construction of data centers also play a crucial role in sustainability. Employing eco-friendly materials and adopting modular designs can lead to more sustainable outcomes. Modular data centers, in particular, provide the flexibility to scale and adapt without the excessive waste associated with traditional data center expansions.

Waste reduction

Minimizing waste in data centers goes beyond managing electronic waste. It includes using virtualization technologies to reduce the number of physical servers required and recycling old equipment responsibly. These practices help in reducing the environmental impact while optimizing the available resources.

Water usage effectiveness (WUE)

Reducing water use is essential for sustainable data center operations, especially in cooling processes. Opting for air-cooled systems over water-cooled ones can significantly lower water consumption, making the operation more sustainable and less reliant on a critical natural resource.

Monitoring and maintenance

Ensuring that all systems operate at peak efficiency requires continuous monitoring and maintenance. Smart systems and IoT devices can help in real-time tracking of performance metrics, enabling immediate adjustments to enhance efficiency and prevent resource wastage.

Adopting sustainable practices in data center operations is a strategic move that transcends environmental benefits. These practices lead to substantial cost savings, improved system reliability, and compliance with global standards, positioning businesses for better long-term growth and stability.

We are excited to announce that GreenBay CES has been awarded a GOOD rating on the EcoVadis Scorecard for our first admission. This significant achievement highlights our unwavering commitment to sustainability, corporate social responsibility (CSR), and ethical business practices. As a globally recognized assessment, the EcoVadis Scorecard evaluates companies based on a comprehensive set of criteria, ensuring that businesses adhere to high standards of environmental and social performance.

What is the EcoVadis Scorecard?

EcoVadis is a leading provider of business sustainability ratings, assessing companies across a wide range of industries. The EcoVadis Scorecard measures performance in four key areas:

• Environment: Evaluates a company’s efforts to minimize its environmental impact, including energy consumption, waste management, and pollution control.
• Labor & Human Rights: Assesses the company’s commitment to fair labor practices, human rights, and safe working conditions.
• Ethics: Reviews the integrity of the company’s business practices, including anti-corruption measures and responsible marketing.
• Sustainable Procurement: Examines the company’s approach to sourcing materials and services sustainably, ensuring supply chain responsibility.

EcoVadis assessments are based on international sustainability standards such as the Global Reporting Initiative (GRI), the United Nations Global Compact (UNGC), and the ISO 26000 standard. The assessment process includes a thorough review of a company’s policies, actions, and results, providing a comprehensive view of its CSR performance.

GreenBay CES’s Performance

Our overall score of 64/100 places us in the top 35% of companies assessed by EcoVadis, reflecting our dedication to integrating sustainable practices into our operations. Here’s a breakdown of our scores in each category:

Environment: 60/100 (Medium impact)
Labor & Human Rights: 70/100 (High impact)
Ethics: 70/100 (Medium impact)
Sustainable Procurement: 40/100 (Low impact)

This rating acknowledges the significant efforts we have made in various areas, including reducing our carbon footprint, promoting fair labor practices, maintaining high ethical standards, and working towards sustainable procurement.

Our Commitment to Sustainability

At GreenBay CES, we believe that sustainability is not just a goal but a fundamental part of our business strategy. We are continuously striving to improve our practices and enhance our contributions to a greener and more equitable world. Our efforts include:

• Energy efficiency – Implementing energy-saving measures and investing in renewable energy sources to reduce our environmental impact.
• Employee well-being – Ensuring safe, fair, and inclusive working conditions for all our employees.
• Ethical practices – Upholding the highest standards of integrity in all our business dealings.
• Sustainable sourcing – Working closely with our suppliers to ensure that our procurement practices are sustainable and ethical.

Looking Ahead

This EcoVadis rating is a milestone for GreenBay CES, but it is also just the beginning. We are committed to continuing our journey towards greater sustainability and corporate responsibility. By aligning our operations with global best practices and constantly seeking new ways to innovate, we aim to make a positive impact on the environment and society.

We extend our heartfelt thanks to myESG for their support and recognition in achieving this rating. Together, we are making strides towards a more sustainable future.

In today’s rapidly changing world, the demand for resilient and sustainable infrastructure is more critical than ever. Climate change, population growth, and urbanization are driving the need for infrastructure that can withstand environmental pressures while promoting sustainability. At GreenBay, we are committed to developing solutions that not only enhance the resilience of infrastructure but also contribute to a sustainable future.

The importance of sustainable practices in infrastructure projects

Sustainable infrastructure is essential for several reasons:

• Environmental impact – Infrastructure projects significantly impact the environment. By integrating sustainable practices, we can minimize negative effects, reduce carbon footprints, and promote ecological balance.
• Economic benefits – Sustainable infrastructure can lead to long-term cost savings through energy efficiency, reduced maintenance costs, and increased asset longevity.
• Social responsibility – Developing infrastructure that supports communities and ensures their well-being is vital. Sustainable practices help create safe, healthy, and inclusive environments.

Innovative technologies and materials

• Green building materials
  Using eco-friendly materials such as recycled steel, bamboo, and low-carbon concrete can significantly reduce the environmental impact of construction projects. These materials are not only sustainable but also often more durable and cost-effective.
• Smart energy management systems
  Implementing advanced energy management systems, including renewable energy sources like solar and wind, can drastically reduce energy consumption. Smart grids and energy storage solutions ensure efficient energy use and enhance the resilience of infrastructure against power outages.
• Water management technologies
  Efficient water management is crucial for sustainable infrastructure. Technologies such as rainwater harvesting, greywater recycling, and advanced irrigation systems help conserve water and reduce the strain on local water resources.

Successful implementations

The Bullitt Center, Seattle
Known as the greenest commercial building in the world, the Bullitt Center uses sustainable materials, generates its own energy through solar panels, and has a comprehensive water management system. This building serves as a model for future sustainable infrastructure projects.

The High Line, New York City
This elevated park transformed a disused railway track into a vibrant green space. It incorporates sustainable design principles, including native plant species, recycled materials, and efficient water management systems, demonstrating how urban infrastructure can be both resilient and sustainable.

Singapore’s Marina Barrage
This multifunctional infrastructure project provides water supply, flood control, and recreational space. It integrates advanced water management technologies and serves as a testament to Singapore’s commitment to sustainable development.

Resilient and sustainable infrastructure is essential in today’s world. By integrating innovative technologies and sustainable practices, infrastructures can be developed to withstand environmental challenges, reduce carbon footprints, and promote a healthier, more sustainable future. This transformation is crucial for ensuring that infrastructure projects contribute positively to both the environment and society, paving the way for a more resilient and sustainable world.

Digital transformation is reshaping industries worldwide, and critical infrastructure is no exception. As we embrace the digital era, the integration of advanced technologies into critical infrastructure systems has become essential for enhancing efficiency, security, and resilience. In this article, we explore the profound impact of digital transformation on critical infrastructure, highlighting key trends, benefits, and challenges.

Key trends in digital transformation

IoT integration – The Internet of Things (IoT) has revolutionized critical infrastructure by enabling real-time monitoring and control of assets. Smart sensors and devices collect data on infrastructure health, environmental conditions, and operational performance, facilitating predictive maintenance and reducing downtime.

Big data and analytics – The vast amount of data generated by IoT devices is harnessed through big data analytics. Advanced analytics platforms process this data to provide actionable insights, optimize resource allocation, and improve decision-making processes. Predictive analytics also helps in foreseeing potential failures and mitigating risks.

Artificial intelligence and machine learning – AI and machine learning algorithms are transforming the way critical infrastructure is managed. These technologies enable automated responses to anomalies, enhance cybersecurity measures, and optimize energy consumption. AI-driven systems can learn from historical data to predict and prevent infrastructure failures.

Cloud computing – Cloud computing offers scalable and flexible solutions for critical infrastructure management. It provides a centralized platform for data storage, processing, and analysis, enabling remote monitoring and control. Cloud-based systems also facilitate collaboration among stakeholders and support disaster recovery efforts.

Blockchain technology – Blockchain ensures data integrity and security in critical infrastructure systems. Its decentralized nature reduces the risk of data tampering and enhances transparency. Blockchain is particularly valuable in supply chain management, asset tracking, and securing communication networks.

Benefits of digital transformation

Enhanced efficiency. Digital technologies streamline operations, reduce manual interventions, and optimize resource utilization. Automated systems and predictive maintenance reduce operational costs and improve service delivery.

Improved security. Advanced cybersecurity measures protect critical infrastructure from cyber threats. AI-driven security systems can detect and respond to attacks in real-time, ensuring the integrity and availability of essential services.

Increased resilience. Digital transformation enhances the resilience of critical infrastructure by enabling rapid response to emergencies. Real-time data and predictive analytics help in anticipating and mitigating the impact of natural disasters, equipment failures, and other disruptions.

Sustainability. Digital technologies contribute to sustainability by optimizing energy consumption, reducing waste, and promoting the use of renewable resources. Smart grids and intelligent transportation systems are examples of how digital transformation supports sustainable development goals.

Challenges and considerations

• Cybersecurity risks
  While digital transformation brings numerous benefits, it also introduces new cybersecurity challenges. Protecting critical infrastructure from cyberattacks requires robust security frameworks, continuous monitoring, and regular updates to security protocols.
• Data privacy
  The collection and processing of vast amounts of data raise concerns about data privacy and protection. Ensuring compliance with data protection regulations and implementing privacy-by-design principles are crucial.
• Integration complexity
  Integrating new technologies with legacy systems can be complex and costly. It requires careful planning, skilled personnel, and a phased approach to minimize disruptions and ensure seamless integration.
• Skill gaps
  The adoption of advanced technologies necessitates a skilled workforce capable of managing and maintaining digital systems. Investing in training and development programs is essential to bridge skill gaps and ensure successful digital transformation.
• Regulatory compliance
  Navigating the regulatory landscape is critical for the successful implementation of digital technologies in critical infrastructure. Compliance with industry standards, regulations, and guidelines ensures safety, security, and reliability.

Digital transformation is a powerful catalyst for the modernization of critical infrastructure. By leveraging advanced technologies such as IoT, AI, big data, cloud computing, and blockchain, we can enhance efficiency, security, resilience, and sustainability. However, addressing the associated challenges requires a comprehensive strategy that includes robust cybersecurity measures, data privacy protections, seamless integration, skill development, and regulatory compliance. As we continue to embrace the digital era, the impact of digital transformation on critical infrastructure will be profound, shaping a smarter, safer, and more resilient future.

In our fast-moving world, where technological innovation and environmental care are paramount, we continue to champion the integration of sustainable practices in critical environments. We are committed to delivering solutions for mission-critical facilities that not only enhance operational excellence but also positively impact our planet.

The essential role of sustainability

We view sustainability as central to our operations. It guides us to design and maintain facilities that prioritize energy efficiency, resilience, and adaptability, underpinning our efforts to minimize environmental impact and champion renewable resources.

Innovating for a greener tomorrow

Our strategy embraces innovation to tackle sustainability challenges. For example, by implementing energy-saving cooling systems and smart technologies that enhance efficiency, we aim for holistic, future-oriented solutions that leverage the power of renewable energy and set high sustainability benchmarks.

Technology’s transformative impact

Advanced technology is crucial in our quest for sustainability. Utilizing sophisticated monitoring, IoT applications, and AI analytics, we ensure optimal performance of critical infrastructures, reducing their ecological footprint and setting new standards for the industry.

Cultivating a legacy of sustainability

Our dedication to sustainability extends beyond our immediate projects. We are committed to fostering a sustainability-centric culture, educating stakeholders about the importance of eco-friendly practices, and aiming to inspire a broader industry shift towards environmental responsibility.

At GreenBay CES, we are deeply invested in a future where critical infrastructures support societal needs while promoting environmental health. Through our commitment to innovative, technology-driven solutions and sustainable practices, we are crafting a world that values resilience and ecological well-being.

The critical infrastructure sector is rapidly evolving, driven by digital innovation, urban growth, and a push for sustainability. GreenBay is at the forefront, offering solutions that leverage the latest in technology to meet these changing demands effectively.

Digital transformation

At the heart of the industry’s evolution is digital transformation. GreenBay is pioneering this shift, integrating advanced electrical and mechanical engineering to craft solutions that enhance business operations. This strategic approach ensures that clients are equipped with the most efficient, reliable, and forward-thinking infrastructure solutions available.

Sustainability and resilience

GreenBay is committed to creating infrastructure that is both sustainable and resilient. The company focuses on incorporating renewable energy sources and energy-efficient technologies in its projects, aiming for a balance between environmental goals and operational needs.

Urbanization

The challenge of urbanization calls for sophisticated infrastructure solutions. GreenBay’s expertise in designing and maintaining advanced data centers and critical infrastructure meets the growing demands of urban areas, ensuring readiness for future growth.

Shifts in capital availability

Amidst changing economic conditions, GreenBay provides cost-effective, end-to-end solutions. The company’s approach helps navigate the complexities of financing infrastructure projects, ensuring they remain viable and sustainable.

Cybersecurity

As critical infrastructures become increasingly digital and vulnerable to cyberattacks, GreenBay CES’s focus on adhering to strict regulations and standards helps safeguard valuable assets.

Interconnectedness

Managing interconnected infrastructure systems is complex. GreenBay offers comprehensive services that address these challenges, ensuring efficient and seamless operation across various infrastructure components.

Regulatory Compliance

Compliance with regulations and standards is non-negotiable in the management of critical infrastructure. GreenBay’s commitment to following best practices and meeting strict regulatory requirements underscores its dedication to quality and safety in every project.

Underfunding

Despite financial challenges in the sector, GreenBay strives to deliver efficient and cost-effective infrastructure solutions. The company’s innovative approaches ensure projects achieve their goals without compromising on quality or sustainability.

GreenBay is shaping the future of critical infrastructure with its commitment to digital innovation, sustainability, and resilience. By addressing today’s challenges with forward-thinking solutions, GreenBay is paving the way for a more sustainable and efficient future.

As we commemorate World Water Day under the theme “Leveraging Water for Peace,” it’s vital to spotlight the intersection of technology and environmental stewardship. The tech industry, particularly data centers, plays a significant role in managing natural resources responsibly.

Data centers, the backbone of our digital world, are among the largest consumers of water, primarily due to their cooling systems. These facilities rely on extensive cooling mechanisms, including towers, chillers, and humidification systems, to mitigate the heat generated by around-the-clock operations. Given that a significant portion of the global population will soon reside in water-stressed regions, the imperative for sustainable water use in data centers has never been more pressing.

On this World Water Day, we’re called to reflect on the integration of sustainable practices across all sectors, including the pivotal tech industry. Embracing solutions that foster both business growth and environmental sustainability is crucial for a harmonious future.

Highlighting efficiency in practice

Several tech giants are pioneering in minimizing water usage within their data centers, setting benchmarks for the industry:

• Google employs innovative cooling solutions, utilizing seawater in Finland and recycled canal water in Belgium, demonstrating that natural and recycled resources can effectively reduce freshwater consumption. Google has committed to replenishing more water than it consumes by 2030. This means they aim to replenish 120% of the freshwater volume they consume, on average, across their offices and data centers.
• Microsoft showcases a groundbreaking zero-water cooling system in Quincy, Washington, eliminating water use in cooling processes and setting a precedent for waterless cooling technologies. Microsoft has set a goal of reducing the amount of water its data centers use by 95% by 2024, which is around 5.7 billion liters each year. The company has also committed to being water positive by 2030.
• Amazon Web Services (AWS) is committed to reducing the water used for cooling its data centers. The company maximizes the use of free-air cooling systems that cool servers with outside air without using any water. During peak summer temperatures, AWS utilizes direct evaporative cooling, which uses water to cool the air that removes heat from the servers. AWS has demonstrated its commitment to water stewardship by using reclaimed or recycled water instead of potable (drinking) water in multiple regions.
• Meta Platforms leverages outdoor air for cooling and reclaimed water, significantly reducing its water usage and contributing to water conservation efforts. The company’s water stewardship strategy focuses on sourcing water responsibly, driving water efficiency across facilities and operations, and investing in critical water restoration projects in the same watersheds where their facilities are located. Meta Platforms has committed to becoming water positive by 2030.

These examples underscore the tech industry’s capacity for large-scale operations that prioritize sustainability and efficient water use. As we observe World Water Day, let’s champion the adoption of such practices, ensuring our technological advancements contribute to a sustainable and peaceful world.

The digital economy’s growth in Southeast Asia is spurring significant investments in digital infrastructure, reshaping the data center sector. This evolution demands that operators and investors adapt to new trends and changing stakeholder expectations.

Generative AI and data center demands

The emergence of generative AI is creating a surge in computing resource demands. Data centers now face the challenge of supporting higher rack densities and managing the heat generated by AI workloads, leading to a shift in their design and location.

Localization of data centers

Traditionally concentrated in major economic hubs, data centers are increasingly becoming localized to be closer to end-users, especially in tier-two and tier-three cities. This trend caters to the diverse needs of cloud operators, content and gaming companies, and other enterprises.

Retail colocation business models

In Southeast Asia’s retail colocation market, diverse business models reflect the unique requirements of different customer segments. Local operators focus on leveraging their connections, while regional platforms emphasize innovation and premium services.

Sustainability and ESG

Sustainability and ESG concerns are gaining prominence, especially among hyperscaler customers. These factors are now critical in evaluating data center operators, influencing investment decisions and the emergence of green funding avenues.

Emerging cooling technologies

New cooling technologies, such as immersion cooling, are set to disrupt traditional data center models. These innovations are essential for managing the heat from AI workloads and could lower entry barriers for new operators.

Data centers are foundational to the digital economy in Southeast Asia. Their ability to adapt and evolve in response to these trends is crucial for sustainable growth. For companies like GreenBay, which specialize in building data centers, understanding and aligning with these trends is key to staying ahead in this dynamic sector.